Generating analysis with Gemma 4 · finding the closest twin and diffing attributes
generating
← Back to detail56% similar · gaming × interstitial
Why is your fatigued creative losing to its twin?
9 high-impact attribute differences
Your fatigued creativeRescue
41Health
Level up today#500721 · fantasy · power-up
ROAS1.25×
CTR0.68%
CVR17.9%
⟷
Twin winnerScale
30Health
Beat your rivals#500685 · competitive · cashback
ROAS2.84×
CTR1.04%
CVR17.2%
Vision insight · preview
Extend ad length for better results.
The winning creative features a longer ad length (20 seconds) compared to the fatigued version (12 seconds). This difference correlates with higher engagement; the winner achieved a 0.0104 CTR versus the source’s 0.00678. Consider extending your video duration.
Confidence 95% · generated from attribute deltas.
Attribute diffs · where the winner pulls ahead
FieldYoursTwinDirectionImpactthemefantasycompetitive→hook typepower-upcashback→cta textShop nowInstall now→dominant colorbluepurple→emotional toneadventurousurgent→duration sec1220↑text density0.270.16↓clutter score0.470.58↑novelty score0.830.99↑
Winning patterns in this cohort
0 of 0 top performers · gaming / interstitialCohort sample is too small to detect winning attribute patterns.