Generating analysis with Gemma 4 · finding the closest twin and diffing attributes
generating
← Back to detail77% similar · entertainment × rewarded_video
Why is your fatigued creative losing to its twin?
8 high-impact attribute differences
Your fatigued creativeWatch
59Health
Exclusive tonight#500610 · trust · exclusive
ROAS1.96×
CTR0.70%
CVR11.1%
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Twin winnerScale
49Health
Binge starts now#500898 · drama · exclusive
ROAS4.21×
CTR0.71%
CVR10.1%
Vision insight · preview
Add faces to improve engagement.
The winning creative features one person on-screen, while the fatigued creative shows none. This attribute correlates with higher engagement in this entertainment cohort; the winner achieved a 4.21 ROAS versus 1.96 for the source. Consider adding a relevant face to your creative.
Confidence 95% · generated from attribute deltas.
Attribute diffs · where the winner pulls ahead
FieldYoursTwinDirectionImpactthemetrustdrama→cta textGet offerWatch now→dominant colororangeblue→duration sec100↓text density0.330.39↑clutter score0.020.45↑novelty score0.840.88↑faces count01↑
Winning patterns in this cohort
0 of 0 top performers · entertainment / rewarded_videoCohort sample is too small to detect winning attribute patterns.