Generating analysis with Gemma 4 · finding the closest twin and diffing attributes
generating
← Back to detail46% similar · fintech × native
Why is your fatigued creative losing to its twin?
8 high-impact attribute differences
Your fatigued creativeWatch
57Health
Your money, clearer#500591 · feature-focus · security
ROAS6.08×
CTR0.42%
CVR10.6%
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Twin winnerScale
48Health
Your money, clearer#500341 · feature-focus · challenge
ROAS6.82×
CTR0.66%
CVR12.3%
Vision insight · preview
Add a discount badge to boost results.
The winning creative features a discount badge, while the fatigued version does not. This attribute correlates with higher engagement in the cohort; the winner achieved a 0.0066 CTR and 0.123 CVR, compared to the source’s 0.0042 CTR and 0.106 CVR. Consider adding a badge.
Confidence 95% · generated from attribute deltas.
Attribute diffs · where the winner pulls ahead
FieldYoursTwinDirectionImpacthook typesecuritychallenge→cta textShop nowBook now→dominant colorbluewhite→emotional toneexcitedcalm→duration sec010↑text density0.710.55↓novelty score0.190.39↑has discount badge01↑
Winning patterns in this cohort
0 of 0 top performers · fintech / nativeCohort sample is too small to detect winning attribute patterns.